Some people are introverts and do not want to do any public speaking or webinars, or selling, or strategy calls, or coaching, etc.
Others love coaching, love the spotlight and love being in front of groups of people.
Some are skillful and good at one certain thing, like speaking, or selling, or technical stuff, or product creation, or writing, or project management, or traffic or copywriting, etc.
Some are good at several things. Some are not skillful at anything yet.
Some want to be in a supporting role and others the leading role. Some are aggressive to get results fast and others are patient and can go more slowly and methodical.
It’s important to get to know YOU. What are your strengths and weaknesses? Are you more of a manager or conductor or more of a salesperson moving at the speed of light? Are you innovative or creative, or more analytical?
Figure out who you are because once you know you, you can steer your business in the direction that appeals to your strengths and who you are.
I see so many out there who have no clue what to do and no idea where they are going, they just drift through all of this in a totally reactive manner. That does not get you anywhere!
Know where you want to go and who you truly are.
If they are an introvert = go more towards being a manager or conductor of your business.
If you are more of an extrovert = go more towards being the star and the public figure, while getting someone else to be the manager or conductor (pushing them and directing them, keeping them accountable, etc)